
INA FISCHER
UX Copywriter
&
Translator
SKILLS
COPYWRITING
B2B & B2C: I create compelling, brand-congruent copy that tells a story and converts leads into sales. My work spans websites, direct mail, case studies, press releases, on-hold marketing and e-commerce - always written to brief and within deadline.
FEATURES
My passion is interviewing
inspiring individuals from all walks of life: musicians, food gurus, politicians, artists and trailblazers. But I don't wait around for these things to happen: I tenaciously pursue opportunities to make things happen.
TRANSLATION
German & English: as a
freelancer for an international agency, I translate everything from business documents to beauty tips. Flexibility and discipline allow me to work to 24h-turnaround times.
EDITING
With a meticulous eye for detail,
I dissect copy for errors and ensure it follows house style.
In previous editorial roles, I've
also developed content ideas, written concise briefs and
delegated stories to other writers.
SEO
I'm experienced in placing short and long-tail keywords to target a specific audience and increase rankings - because even the best blog post is useless if nobody will find it.
DESIGN
Proficient in Photoshop and InDesign, I enjoy designing creative page layouts for print. At university, I won an award for my design of a feature about the drug PMA, which was made to look like a Pac-Man game.
BIO

Born in Germany, I lived in New York, Belgrade and Athens before studying Journalism and Hispanic Studies in Sheffield. After a brief stint with a magazine in London, I joined a digital start-up that led me to Spain and France.
I currently live in Amsterdam, where I'm a marketing copywriter for Booking.com and freelance contributor to several online publications.
Communication is key: I'm fluent in German, English and Spanish, and speak Dutch, French and Greek at a beginner level.
When I'm not writing, you'll usually find me perfecting my punches at kickboxing, longboarding through Amsterdam's leafy suburbs or running marathons in various European cities.
Another passion of mine is concocting delicious treats. If you like cocktails and Japanese food, my kitchen is the place to be.

INTERVIEWS

BIPOLAR SUNSHINE
“The best clothes will always be in your grandparents’ house”

BANANA HILL
"Sometimes it was really good, sometimes it was a massive failure"

KING KRULE
"A lot of musicians forget about the use
of silence"

NICK MULVEY
"I'm really focused on texture as opposed to harmonic complexity"

GEORGE EZRA
"At least I don’t look like a 50-year old and sound like a little boy"

LANY
I'm sorry... I'm just
a lemon and herb
kinda guy”
GET IN TOUCH
Twitter: @LaBerlina | LinkedIn